Nouveau Indie Author Buzz

It's official! I've joined the proud ranks of the Indie author. With the help of a great editor, illustrator and formatter, Book I of the Whirlwomen Trilogy was published without a hitch. At present it's available on Smashwords at https://www.smashwords.com/books/view/153216. Early next week it will be available on Amazon, Barnes&Nobles, the iBook store and several other ebook outlets. As much as I'd like to kick back and relax for a few weeks, preferably on a Caribbean island, the work goes on. Now it's marketing time as well as time to go full throttle on Book II, Flicker, which I plan to publish in October. Don't want to keep readers waiting too long.

I've learned quite a bit on this journey. One, anyone can do it. I used to hate when people said that about writing a book, but that's the fact, Jack. The thing is, not everyone will do it because it takes a lot of time and effort and there is always the chance that no one will read it. The pay sucks, too.

But the payoff is tremendous. Especially if you have a passion for the written word and a good story. I do, which is why it's on to the next one. I'll share more about the experience and specifics such as what you should expect to spend, the benefits of a good editor and more in upcoming posts.

On a side note: My book is dedicated to my Mom who passed five years ago on April 28th. She was my biggest fan. She always said I could do it and read everything I sent her and gave me notes. She was a voracious reader who turned me on to the likes of Louis L'Amour (yup, westerns), Sidney Sheldon, C.S. Lewis and many more. Thanks Mom! You were right.

That Last Marathon Mile

It's down to the wire and I feel like I am walking a tightrope. I've had to revise the production schedule--the beauty of being the boss lady--and the new publication date is just about staring me in the face. Formatting for upload into Smashwords and Creatspace is the last major hurdle with just a few final edits to complete before that process begins. I'm vacillating between paying someone to do the formatting and doing it myself. How hard can it be, right?

I went through the same thing with the cover although I had much, much less faith in my ability on that front. I'm really glad I decided to go with a professional illustrator. I used www.Damonza.com. Damon wasn't the cheapest but he was responsive, fast and came up with a great illustration based on my synopsis and a few random notes including a description of one of the main characters. I'll use him again for books II and III.

Speaking of which, my mind is already churning on book II. I can't wait to get to it, although part of that is just my wanting to sink back into that strictly creative space that I love. It's so comfy there!

As for marketing--did anyone hear that echo? I know I should be doing more, but frankly my mind is not churning on that front. Besides, how many more ways can I say "Soon come."

Alright, back to the task at hand. I just wanted to share my last minute jitters which I'm sure were experienced by all those who have gone before me.

Your Book's Selling on Amazon! Now What?

Just think about all the blood, sweat and tears that went into creating your book. The sleepless nights as you wrestled with the revisions and the breathless anticipation as you waited to see your book cover. Let’s not forget, the proud moment when you first held a copy of your book in your hands or saw it for sale on Amazon and B&N.

You may think your rollercoaster ride is over but believe it or not, the journey with your book is not even close to being finished. Thanks to the internet and social media, you’ll be doing marketing and promotions for your book before, during and after, long after, publication.

So first, let’s understand what will probably happen after your book is published. Unless your name starts with JK and ends with Rowling, chances are the masses are not eagerly lining up to buy a copy. According to Bowker's annual book production report released in 2011, self-published books increased 169% from 1,033,065 titles in 2009 to 2,776,260 in 2010. No numbers for 2011 yet, but as you can imagine, that number is getting larger, not smaller.

Don’t panic yet though because thanks to the internet, you do have time to build up word of mouth and positive reviews. It may take several months or several years for your book to gain an audience. It really depends on how you continue to get the word out and promote your book.

I know, I know, many authors are cringing and thinking, “I just want to write the next book, not continue to worry about the one that’s already published!” Whether you’re traditionally published or independently published, you’re pretty much responsible for the long haul when it comes to marketing and promoting your books.

My novel Bumped came out in the summer of 2011 and I still pass out postcards, tweet about it, share positive reviews and when I’m lucky, I do interviews – all promoted in a non-obnoxious way of course. No one wants to be hit over the head with reminders and news about your book. When it comes to social media, you have to walk the fine line of not being abusive but getting the word out.

So here’s what you do, create a calendar of post-publication marketing ideas. Start by looking at your pre-publication activities and see which ones would make sense to continue doing after publication. Write as many ideas down as you can think of and then put them in groups – 3 months after, six months after, on-going. Ongoing would be the Twitter and Facebook updates, first three months after would be reaching out to additional outlets to set up blog tours and interviews, and six months after could be advertising on and off-line, giveaways, etc. Always look for tie-ins with other sites and authors, and create opportunities for your book. You’re in control of whether or not your book lives or dies on the vine, not everyone is an overnight sensation so be prepared to work it for as long as you have to.

I love this quote by Jason Leister of Clients Suck and it really inspired me and it’s so true for writers:

“You do not need permission...

You do not need validation...

You do not need approval...

All you need is a goal and the will to pursue it.“

So go off, be fabulous and write your book. Promote it the right way and your audience will find you. Just don't ever give up.

Sibylla Nash is the author of several book included the novel Bumped. You can follow her on Twitter @Starbabyla.

Link to book site: http://www.bumpedthenovel.com

BN link: http://www.barnesandnoble.com/w/bumped-sibylla-nash/1103681669

ePub Countdown: A How-to for All

I admit. I am stumbling through this first independent publishing venture. Despite hours of research and picking the brains of other indie authors, I still find myself feeling overwhelmed by the entire process. I am sure I am not alone. That being the case, my next few blogs will detail my publishing experience with the hope that others will find it useful.

Presently, I am in the thick of editing. Rather, I am in the thick of being edited. This is a critical step (and a good editor will kindly suggest that crucial works better than critical) and you need to be prepared to shell out a few coins for a professional job. I started my search for an editor at www.manuscriptediting.com. This website has lots of great information for writers. More importantly, you can submit a portion of your work for a quote as well as a recommended level of editing.

Editing costs vary and may be calculated per word, per page (industry standard for words-per-page is a firm 250), or by the hour. The per word range is anywhere from ¢.01 to ¢.20. Hourly rates range from $20 per hour to about $80. For the lower rates you can expect basic copyediting and proofreading; the higher rates will include varying levels of developmental input. Rewrites and ghost-writing will cost you significantly more. My advice is to have your manuscript in the best shape possible before seeking editorial help.

My manuscript is roughly 95,000 words. I knew that I wanted line-editing and some light developmental input. When I ran the numbers, I was looking at spending more than a few thousand dollars, which was not in my budget. So I took a chance and put a free ad on Craigslist. I was surprised at the numerous responses I got from freelance editors willing to work for less. I corresponded with about a half dozen respondents, asked them to provide a sample edit of the first 10 pages of my manuscript, and based my decision on their credentials and their proven ability. It's also a good idea to make sure the editor you select is familiar with your genre.

I chose a MFA grad student who edits a literary journal and reads fantasy and sci-fi for pleasure as my editor. I have not been disappointed. For a third of what I would have spent had I gone through an agency, I feel like I landed a great editor with a keen eye for detail and consistency, grammar, syntax, POV, dialogue and style. She even throws in the occasional compliment to keep my frail writer's ego from collapsing under the weight of all the other editorial notes.

Be sure to enter into a written contract with your editor. The contract will outline specifics such as type of editing, delivery dates, payment terms and number of readings. For the latter you want to at least negotiate two readings--the initial reading where editorial comments are input and a second reading after you respond to your editor's comments. Feel free to download and copy the contract that I used. You can find it at www.slavetradepublishing.com under Resources.

Depending on the length of your work and the speed of your editor, the editing process can take a few weeks or a few months. Factor that into your production schedule. Also, be mentally prepared to do more rewriting. Yes, more rewriting.

Coming up: Pre-pub marketing, formatting for ePublishing and book covers.

Urban Legends and Other Necessary Distractions

Ten things to do to untangle from your manuscript when it is starting to become illegible:

1. Watch a British comedy such as "Little Britain," or my recent discovery, "Idiot Abroad." The latter is a completely wacky, yet wonderfully visual, comedic interpretation of a bucket list--you know, those things you want to do before you die or before your latest work kills you.

2. Stare at the vegetables in your fridge and make up urban legends they tell while wilting in the vegetable bin such as this one little celery stalks tell: If you say "Bloody Mary" three times when the fridge opens you'll end up floating in a pool of beat to a pulp tomatoes and vodka."

3. Listen to some Bon Iver and try and figure out what the hell he's saying until you realize it doesn't matter.

4. Go for a run, a hike, a walk even if it's raining.

5. Take a nap especially if it's raining.

6. Blog.

7. Post something on FB or Twitter about your UPCOMING date of publication.

8. Fantasize about working at the DMV.

9. Read something you wrote when you were 23, drunk, stoned or broken-hearted. Bonus points for all four.

10. Get back to the task at hand after proving some unsuspecting stalk of celery that the legend is true.

Success Sticking Like Glitter

I’ve had an amazing year. I finished the first fantasy fiction novel of a trilogy; started my own business slavetradepublishing.com and on a more personal note found a more personal connection with my Lord and Savior. Two-thousand twelve is totally unwritten (except for "Flung";-). Everything is upside-down and although there are similarities from the past here and there, the future is new and Golden.

I’m two chapters deep into the rewrite that will go to the editor who I hope will whip "Flung" from the best I can do, to the best it can be. Yes, I’m behind. But I have some funding to come up with to pay said editor so maybe my timing is universally perfect.

I talked to my dear friend and mentor the other day who is bi-coastal chillin’—as I aspire to be—and was reminded that we attract and are attracted to what is available to us. And everything is available to us.

My path is different than anyone else’s. But I know what I want; what it looks like; what if feels like; what it tastes like. It's not entirely up to me, but I can use my God-given "abilities" to create my highest good. Faith will take up the slack.

Kick starting 2012

It's taken me more than two months to launch my pitch on kickstarter.com for funding to publish "Flung," the first book in the Whirlwomen Trilogy. The first week, I was paralyzed by acceptance. The second week, I had to talk myself into it being okay to ask people for their hard-earned dollars. The third week, I started shooting the video, which took me two weeks to edit and is still "imperfect in many ways." But I'm a writer, not a videographer.

I spent another two weeks going over and over, and then completely rewriting the prologue which is available for download as part of my proposal. It would have taken me another two weeks if I'd included Chapter One as well, so I made an executive decision to move forward with just the prologue. Here you'll meet the sisters--Rhutnya, Yasmina, Vashia and Laila-- learn why they must flee and get some insight into their developing powers.

You will have to buy the book to meet Duffle, a street-wise, nunchuck wielding teen who lost his family in Katrina. Or Dr. Weiss, a respected and accomplished academic with b-girl roots. Nomi Seerge should pique your interest as well as she's lived many centuries and hungers for the Whirlwomen blood to enhance her own powers.

If fantasy fiction is your thing, I think you'll enjoy my tale.

Rewriting and funding are my focus now. Being successful on kickstarter.com will be a huge boost and allow me to move the project through its final stages. As usual, I'm scared crapless that I'll fail, but trying not to let my thoughts gain any momentum in that direction. (Breathe, downward dog, tripod, balancing stick, savasanah...shanti....)

So, support if you can at http://www.kickstarter.com/projects/289275151/book-i-of-the-whirlwomen-trilogy. Every dollar helps and you can donate just one if that's what you have handy (then tell 10 friends to donate one, too;-). Prayer, positive, successful, creative, courageous energy and love are accepted as well, though they are not tax write-offs. Thanking you in advance. Here goes....